“Innovative new thinking is integral to the future of agriculture and we see the digital overtaking the physical,” says David Hickie, Technology Lead for FMCG at PA Consulting and a speaker at the REAP Conference 2016 in November.
David has 20 years of experience in research and development, including senior levels in Unilever and PepsiCo, which included work across the supply chain. He now is based at PA Consulting , a global innovation, technology and consulting firm.
Agri-Tech Week 2017
Agri-Tech Week 2017: 6-10th November 2017
To celebrate innovation across the region we have a week of agri-tech events with something to interest everyone.
Agri-Tech Week is a partnership initiative to showcase excellence in innovation across the agri-tech value chain, brokering links and fostering new relationships between businesses, researchers and government. It was founded in 2014 by Agri-Tech East, the Royal Norfolk Agricultural Association and the Suffolk Agricultural Association.
Agri-Tech Week also provides an opportunity to welcome new collaborators, customers and partners to the east of England’s agri-tech ecosystem, and features events, visits, workshops and discussions across the east of England, as well as Agri-Tech East’s REAP conference in Cambridge.
Many of our farmer members will remember when mixed farming was routinely practiced across the region, but in recent times herds and flocks have not been economically viable for a farm business. However the role of livestock is being revalued to be seen as part of a wider ‘agro-ecology’ to improve soil fertility and weed control. This approach could be a potential model for so-called sustainable intensification.
As the role of livestock within a farming system is re-evaluated, so too are we extending the scope of Agri-Tech East beyond its initial crop and plant-based focus.